Would you like to work with us?
Talk to Iain Scott to get a picture of how we could work together.
Owl Education
A unique brand for a firm specialising in tailored tutoring and learning
Owl Education specialise in tailored tutoring and learning. They have used the image of an owl on their materials for some time and felt it needed updating. Their comments about their current logo (see image) were that it was too complicated and fussy, to clearly communicate their current brand values which are: traditional, academic, honest and serious. They were instead looking for a more modern brand which retained classic sensibility, and were keen that the new colour scheme should revolve around mustard yellow.
We provided a selection of concepts, mainly leaning towards classical composition, as that is what they had asked for but to our delight they selected a version that was much more contemporary. We are very proud of what we have created for them and it has already drawn a number of positive comparisons with the Penguin Books logo, which we were delighted about given their credibility and recognition.
We call the owl Horace, and have given him a mortar board to emphasise teaching. The owl is all knowing…
