At the start of the year we launched a small website to promote how digital marketing could work better for all our clients.
We framed our digital media exploration in space, so we could have some fun with the imagery and interaction. It also signifies a range of unknown areas and missed opportunities for our clients, and we wanted to educate them about these.
The areas that we explored were: Paid search, Branding, Websites, SEO, Mobile apps, Email marketing and Social media.
Alongside the launch and the weekly releases of each new digital media ‘galaxy’, we ran a social media campaign and encouraged our clients to take part through printed materials and a game to win a free consultation and business reporting.
It was a huge success, with engagement and insight on a number of levels.