Our views on creativity, technology and occasionally slightly wider afield
Watch out there are geeks about!
Adapting During Times of Change
In the wake of the Covid-19 pandemic, many businesses are facing uncertainty, there has been so much change in such a short space of time. It can be daunting to know where to turn to next, especially when it comes to your digital marketing strategy.
What To Look For When Choosing A Social Media Management Tool
When putting together a social media campaign, you might reach the point where you decide a dedicated tool to help you finish the job is required. This post looks at the four main areas you should consider when choosing a new social media management tool.
Over the last week there have been some huge developments in social media, including the announcement of IGTV, a new video service from Instagram, and a new Facebook tool to measure how long you’re spending on the platform.
Becca’s Hype: Facebook Privacy Changes And An Interesting Move By LinkedIn
Welcome to this week’s edition of Becca’s Hype. Today we’ll be covering Facebook’s latest privacy updates following the Cambridge Analytica scandal in March, plus a potentially questionable update from LinkedIn.
Becca’s Hype: Twitter makes a stand against ‘Tweetdecking’
Happy Monday! Ready for this week’s social media hype?
This week on social media there has been an influx in updates, Twitter has been cracking down on accounts guilty of ‘Tweetdecking’, Facebook has been making minor tweaks, and Snapchat is now letting you tag users in Snaps. Let’s get on with it.
I’ve got a couple of questions for you. How did you stumble across this post? A Google Search, browsing our website, or perhaps via Twitter? If so, I’d like you to have a think about how easy to use the platform is, or isn’t.
You might have heard of the Golden Shield Project, or perhaps the Great Firewall of China. I’ve been doing some investigating to find out more on the topic and see just what the implications of the project is in China and around the world.
Becca’s Hype: New developments and features across platforms
Welcome to this week’s edition of Becca’s Hype. We’ve finally reached the final Monday of January. I would say it’s flown by, but I think we can all agree, it hasn’t! In the last week there have been a lot of social media developments, so let’s get stuck in.
To celebrate the end of the year, I thought I’d pick out some of my favourite, most notable changes to social media platforms this year, as well as making a prediction or two about what might happen next year. Ready?
Over the last month or so I’ve been delving into AR and what it means exactly. I’ve discovered what’s on the market at the moment and how AR is slowly but surely seeping its way into our everyday lives.
Goodness gracious me, it is December everyone. I repeat, it’s DECEMBER. With Christmas fast approaching I’m pleased to let you know that there’s going to be a special festive edition of Becca’s Hype coming up soon. It’s going to be grand. For now though, let’s see what’s been happening in the last week on social media…
Becca’s Hype: Changes on Twitter, an update for bloggers, and a Snapchat rumour
After a stressful morning frantically refreshing half a dozen tabs to get BrightonSEO tickets, I’m pleased to say that eventually, we got some! Hopefully you did do, April’s conference is going to be a good one, trust me, I know it.
For this week’s hype I’ll be looking at Twitter, Instagram and Snapchat. Yep, Snapchat are still battling away for social media success.
Becca’s Hype: Two social updates, one controversy, and a mysterious decision.
Welcome to the first Becca’s Hype of November – how are we this close to Christmas already? This week we take a look at new features from Instagram and Facebook (surprise surprise), a Google Docs controversy and a mysterious move by Amazon.
Facebook Puts New Ad Measures in Place After Backlash Over Political Ads
Last week Facebook finally admitted that perhaps there was the possibility that ads which had run on the network might have had an impact on the US election last year. I explore the new measure in place and take a look at what else is happening in social.
The way we consume information online is constantly changing and our industry is used to this. Adapting to change, new technology and conveying our messages in fresh innovative ways is a standard of the world of digital marketing.
Shadowbanning is sweeping across our favourite social networks as we speak without many of us batting an eyelid. With most people unaware this is even a ‘thing’, I’ve been looking into how you can discover if you’re being shadowbanned, and what you can do about it.
In the office, for about the last week or so, we’ve been Snapchatting each other. Much to my amusement. Unlike everyone else, I’m already an avid Snapchatter. I’ve been using Snapchat since at least 2013, so I’ve watched it grow and adapt since they introduced Stories. Pretty much everyone at work has only just started using it though.
With 2017 now in full swing, we wanted to write some predictions about what we think might happen this year. In 2016, voice search began to really take off, everybody copied Snapchat, and Facebook presented us with more fake news than we knew what to do with. Let’s hope this year isn’t full of more of the same!
Voice recognition is still very much a novelty for all of us. Chances are, you’ve probably got a smartphone or smartwatch you can talk to, to help you along in day to day life. Who actually uses this feature, though?
Last Friday, I was lucky enough to take a trip down to the seaside for a day jam packed with SEO goodness. Since I only completed my apprenticeship earlier this year, I was super excited to see what my first ever conference would have in store for me!
Twice each year I go back to high school. Here’s why.
Entering a large networking event at a conference hall, somewhere in the plush green fields of Hertfordshire, I was fortunate to bump into my old business teacher from high school. Having only left school about 5 years previously, we both remembered each other and took the opportunity to catch up. The date was 2005.