Head of Search
As an APIL member, you’re invited to join Base Creative’s PPC experts for a live webinar on how you can win more clients with your Google Ads campaign at 1pm on 13th May 2021.
If you’ve never run a PPC campaign for your firm, you’ve struggled to get the right kind of clients with your marketing efforts, or you’re failing to get any clients through digital marketing at all, then it’s time to start investigating how Google Ads can work for you.
With over 6,600 searches a month taking place on the likes of Google and Bing for “medical negligence”, and over 2,400 searches a month for “personal injury solicitors”, you don’t want to miss this opportunity to get your firm’s website high up in those search results.
On 13th May at 1pm, our paid search experts will be live discussing easy ways to get started with a solid ads campaign for your law firm, from researching keywords to choosing the right budget – and will be sharing their top tips on how to avoid common mistakes. We’ll also be answering your questions!
Join us and you’ll learn how to:
Knowing how to find the right keywords, create compelling adverts that speak directly to your ideal client, and design landing pages that make it easy for them to take the next step are the fundamentals of a great ad campaign.
We’ll talk you through how to get these right, so you’ll be able to create a new, credible – and affordable – way of generating new leads for your law firm. Working out how much you should be spending isn’t easy, so we’ll be sharing our tips on how to calculate the spend you need for your ad campaign.
Ready to kickstart your law firm’s ad campaign and win new clients? Register for our FREE virtual event today!
Meet our in-house PPC specialists who will be guiding you through this session, Anna Corbett and Abby Webb. Anna has over 10 years’ experience, specialising in creating data-driven search marketing strategies. Abby has over 5 years’ copywriting and paid search experience, in which time she has run many PPC campaigns for professional services.
Head of Search
Paid Search & Content Specialist