Opinion

Our views on creativity, technology and occasionally slightly wider afield

Watch out there are geeks about!

BrightonSEO September 2017 Roundup

Last week part of the team took a trip to BrightonSEO to discover what’s new in SEO. Read on to find out what we discovered.
View article

Iain’s Top 9 Turing Fest Tweets

Turing Fest is one of Scotland’s biggest meet ups of tech minds, and includes some big (geek insider) names like Rand Fishkin and Oli Gardner.
View article

#ContentFirst

The way we consume information online is constantly changing and our industry is used to this. Adapting to change, new technology and conveying our messages in fresh innovative ways is a standard of the world of digital marketing.
View article

We live in a fake reality: fake news surrounds us all

An exploration of our current world of fake, how we are surrounded by all forms of fake news and how this really is nothing new at all.
View article

Will Voice Search Go Mainstream?

Voice recognition is still very much a novelty for all of us. Chances are, you’ve probably got a smartphone or smartwatch you can talk to, to help you along in day to day life. Who actually uses this feature, though?
View article

Featured snippets and the implications of machine learning

Some thoughts on topical targeting, machine learning, snippets and the tendencies of the SEO industry to take things quite literally. (Shocking video!)
View article

MozCon recap no 5.3

This is another MozCon summary, but it’s not what you’d expect. It’s mostly about playing the recorder.
View article

My MozCon 2016 Adventure

In May 2016 I entered a competition to win tickets to the best digital marketing conference in the land. I was lucky enough to win. This is the story about the wonders of my adventure to MozCon.
View article

My BrightonSEO Experience

Last Friday, I was lucky enough to take a trip down to the seaside for a day jam packed with SEO goodness. Since I only completed my apprenticeship earlier this year, I was super excited to see what my first ever conference would have in store for me!
View article

Online ads: Love them or hate them?

Is Ad Blocking software helpful or a hindrance? And what view should we take as marketers and advertisers?
View article

You are killing me Facebook ads!

An article about the promises of Facebook advertising and the buts…..
View article

Website speed matters!

With the rise of new technology and as mobile phones rule our daily lives the way we consume websites is ever changing. One of the most important aspects of your website at this point in internet history is making sure it performs well across all devices.
View article

The future of websites – set your content free…

The way we consume content is changing. Here’s how, why and what we can do about it.
View article

My DuckDuckGo Investigation

With Google being so prominent in the land of search engines, it’s hard to imagine anyone new coming along and doing a good job. Well, this could be where DuckDuckGo comes into play.
View article

Title tags – how to achieve the best results

Title tags are often overlooked, they’re an afterthought. However, with some simple SEO tips you can write a great title tag in minutes.
View article

The mobile update is here. Or is it?

Find out our thoughts on the recent Google update causing chaos amongst webmasters and SEOs everywhere.
View article